Head of Digital Campaigns - Agency
- Salary
- £65,000 - 70,000 per annum
- Location(s)
- Permanent
- Industry
- Retail, Fashion & Beauty
- Industry
- Agency
- Industry
- Travel & Leisure
Job description
Rapidly growing, digital content agency with a roster of incredible Consumer, D2C and B2B brands have a new role Head of Digital Campaigns (organic and paid social and paid search).
At a pivotal point of growth they are seeking a strategic marketing expert with proven success in creating multi-platform campaigns, from influencer-driven to social brand content, with a clear record of delivering ROI.
You'll oversee the successful execution of multiple campaign elements—from Hero and mini-campaigns to organic and paid media strategies, out-of-home placements, influencer partnerships, and more—managing them end-to-end for their top-tier national and international clients.
Leadership is crucial in this role and you will have full management responsibility for the paid social, paid search and organic teams.
Salary: £70,000 + Benefits, Hybrid working
Key Responsibilities:
- Work collaboratively with the Client Services team delivering the optimum outcome and solution for our clients.
- Be part of the full client lifecycle, including leading pitches and onboarding new clients.
- Evaluating and implementing performance management software and tools to help collect and analyse performance data more effectively.
- Advising on desired budgets for campaigns to optimise reach and impact with target audiences.
- Monitor and integrate social trends and incorporate findings into planned campaigns and initiatives to drive growth and high-level engagement.
- Full management of the Performance and Social team including appraisals and annual reviews.
- Identifying training and development needs within the organisation to enhance the skills and capabilities of employees, teams, or departments
You:
- 6+ years of agency experience, with a strong social media focus and sharp commercial awareness.
- In-depth knowledge of marketing and communications, with a deep understanding of Paid and Search platforms and tools.
- Proven ability to manage multiple deadlines across various client accounts and projects.
- Excellent leadership skills with experience in team building and management.
- Strategic thinker with the ability to identify upsell opportunities and drive business growth.
- Positive, polished, and articulate, with strong communication skills for sharing ideas internally and with clients.
- Comprehensive understanding of marketing principles and the full client lifecycle.
- Confident, proactive problem solver who thrives in high-pressure, fast-paced environments.
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